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Category Archives: Marketing

Unique Social Media Startup Launched by Young Entrepreneur in Seattle

Parade SocialParade Social, an event social media concierge service, was launched in Seattle this week. The company, which prides itself on crafting unique social media experiences for events of all types and sizes, public or private, for individuals, organizations and businesses is the first of its kind in the Pacific Northwest. Throughout the month of November, the new venture will begin partnering with local hotels, venue spaces, and event planners to diversify its cliental and reach new consumers. The concept has already begun attracting attention nationally with recent buzz building in Silicon Valley. Continue Reading

YouTube Marketing Made Easy with Stacia Kennedy March 31st

By Stacia Kennedy Are you looking to get your product or service in front of more people? Have you considered using Video to reach a larger audience? Did you know that 93% of consumers start their search online? And wouldn’t it be great if YOUR video was the first thing Google displayed in search results?… Continue Reading

AAA Washington hires Harry A. Thomas as Vice President and Chief Marketing Officer to Achieve Aggressive Marketing Goals

AAA Washington, the preeminent provider of emergency roadside assistance to more than 1.1 million members in Washington and northern Idaho, is intensifying its strategy to increase membership, grow its travel and insurance businesses and expand its mobile presence. To help accomplish these goals, AAA Washington has chosen entrepreneurial leader Harry Thomas as its new vice… Continue Reading

Two Spaces Still Available for YouTube Marketing for Business Workshop on Tuesday

YouTube Marketing for Business Workshop Almost Full There has been a lot of interest in Stacia Loo’s free YouTube Marketing for Business workshop tomorrow night.  But the good news is that there are still a couple of seats left.  If you are interested in attending YouTube Marketing for Business you should RSVP asap. If you… Continue Reading

Top 5 YouTube Tips for Bellevue Small Businesses

If you haven’t explored video as a powerful marketing tool you might be missing out on a powerful marketing tool. YouTube is FREE and easy to use with a massive market audience which gives small businesses the kind of leverage big businesses have with TV and Commercials. However, like any strategy or tool, in order… Continue Reading

Stacia Loo to Hold Free YouTube Marketing Event in Bellevue

Bellevue-based Social media professional Stacia Loo, who has successful clients near and far, is holding a free class on YouTube Marketing in Bellevue on June 2nd, 2015.  The event will be held at the Parkplace Boardroom on the 2nd floor at the Bellevue Hyatt from 6-8pm.  Complimentary parking is available courtesy of The Bellevue Collection. Some… Continue Reading

Mikayla Morgan Promoted to Marketing Integration Manager at LoanStar Home Lending

Mikayla Morgan was recently promoted to Marketing Integration Manager and Coordinator for the Marketing Department at LoanStar Home Lending. “Mikayla has been with our core team since before LoanStar was founded and has a very intimate knowledge of how our marketing systems work best for our originators.  And now as a licensed originator herself, she… Continue Reading

Really, “Close” the Sale? Eh, no Sparky. It’s “Earn” the Sale.

By Jeffrey Gitomer It never ceases to amaze me how many people still ask me, “What’s the best way to close a sale?” Other than cold calling and finding the pain, this is one of the biggest misconceptions in sales. It’s not a technique. It’s not a manipulation. It’s not something that you wait until… Continue Reading

The Old Way or the New Way? It’s Really Not a Choice Anymore.

By Jeffrey Gitomer My sales perspective flies in the face of traditional selling. And it’s not just a disruption – it’s the new way of sales. What’s your perspective? Last week (in part one) I discussed the worthlessness of the old way of selling – everything from cold calling and finding the pain to overcoming… Continue Reading

You Cannot Ignore the Present. It’s Where Your Sales Are!

By Jeffrey Gitomer My sales perspective flies in the face of traditional selling. And it’s not just a disruption, it’s the new way of sales. What’s your perspective? Here are seven realities to get your thinking started:FIRST REALITY: Traditional selling is aggressive – telling, pitching, manipulating, and closing. This old-world approach to sales is over… Continue Reading